Make-up Tips

The power of make-up on set

Photographic make-up is a professional make-up technique that aims to create a perfect, long-lasting appearance for photographs. This type of make-up focuses on make-up application techniques that create an optimal visual effect for photography, taking into account the light, the camera lens and the type of shot.Photographic make-up is often used in contexts such as film, television, fashion and professional photography, but it can also be used for special events such as weddings, parties and elegant evenings, where you also want to look your best in photographs.


Photographic make-up is often more intense than everyday make-up, as it must be able to last for a long time and appear sharp and detailed even in close-up photographs. Long-lasting and highly pigmented products are often used, such as foundations, concealers, eye shadows and lipsticks, and are applied in layers to create a three-dimensional effect and define facial features.

Tips for better results

Know lighting: light is a key factor in creating effective photographic make-up. You must consider the light source and intensity to avoid unwanted reflections and create natural shadows on the face.

Use long-lasting products: photographic make-up needs to last a long time, so it is important to choose long-lasting, highly pigmented products that will resist heat, sweat and light. Use a light base, a high opacity concealer and long-lasting eyeshadows for extra intensity.

Choose the right colours: choose colours that suit your skin tone and type of photograph. If you are working on a black and white photograph, for example, it is important to use contrasting colours to highlight facial features.

Prepare your skin: skin preparation is crucial for creating perfect photographic make-up. Start with a good cleansing and moisturising of the face, then apply a light base and primer to even out the skin and make the make-up last.

Apply make-up with care: precision in the application of make-up is essential to create a flawless look. Use sponges and brushes to blend make-up, create natural shadows and define facial features. Remember to apply make-up in layers to create a three-dimensional effect and to use contouring techniques to define facial features.